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Virtual Assistants: Tools for Voice Shopping

Etienne Jean de la PERLE1 min de lecture

Artificial intelligence from Google and Amazon

Homebased devices such as Amazon’s Alexa-enabled speakers and Google Home have been introducing Voice shopping. All over the world, virtual assistants are starting to be sought after for conversational commerce. For example, smart devices enable customers to shop at Carrefour and some retailers in China are also doing the same thing.

Consumers will, reportedly, shop with virtual assistants

The growth of this particular purchasing method

According to several researches, Voice shopping has the potential to achieve a very important place in the lives of consumers. With sales mainly revolving around groceries and other low-risk items, there will be the possibility to branch out in further categories later on. This includes insurance or financial services.

Virtual assistants targeted in the new selling strategy

Some experts are seeing the voice shopping as major interference and could change the retail landscape. Tech giants such as Facebook and Apple are expected to follow the inclination of using a vocal-based sales method.

Sujets abordés

voice shoppingvirtual assistantsgoogleamazonconsumers