Taking to her Instagram account to unveil the big news, Jennifer Lopez shared a post announcing her collaboration with Coach. The pop icon is the latest celebrity to endorse the luxury brand after Selena Gomez and Michael B. Jordan. She accompanied her message with a black and white photo of herself wearing a long trench coat accessorised with a handbag.
A campaign is on the way
According to Jennifer Lopez’s post, she is expected to appear in the Coach campaign next year. Juergen Teller, the famous photographer, is in charge of the photo shoot. The singer is expected to represent the American luxury brand for their leather products, footwear as well as their clothing range.
The pop icon represents the luxury brand Coach
Other ventures for the artist
Aside from being a popular name in the fashion as well as the musical industry, Jennifer Lopez also tried her luck with other ventures. For instance, the star released her first perfume called ‘Glow by JLo’ in 2002 to wide acclaim. She also recently starred in ‘Hustlers’, a movie which was made through her own production company Nuyorican Productions.
Upcoming projects for the singer
For the Super Bowl LIV halftime show, Jennifer Lopez was revealed as the co-headliner and will perform alongside Shakira. She is also projected to star in ‘The Godmother’ where she is set to portray Griselda Blanco.