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Michael B. Jordan and Jennifer Lopez team up for Coach shoe collection 
Michael B. Jordan and Jennifer Lopez team up for Coach shoe collectionMichael B. Jordan and Jennifer Lopez team up for Coach shoe collection
Announced as Coach’s latest ambassador at the end of 2019, Jennifer Lopez is already featuring in her first campaign. Indeed, the star is teaming up with Michael B. Jordan for CitySole.

Jennifer Lopez represents Coach

As part of their Spring 2020 campaign, Coach has come forward with a new collection featuring shoes. Jennifer Lopez, who has recently joined the American brand, stated, “They can be dressed up and dressed down, and can be functional but also super fashionable. She is joined in the ads by Michael B. Jordan, also known for his roles in the movies ‘Black Panther’ and ‘Fruitvale Station’.

What does the footwear line CitySole comprise?

Described as a range that offers “comfort and flexibility”, the CitySole footwear line includes three models of shoes. They are the Court, the Runner as well as the Lowline. Each of them are inspired by basketball, running and low-top sneakers. In the advertisement, Jennifer Lopez can be seen wearing white ones with an animal print design.

                         Coach:

Jennifer Lopez fronting the luxury label © Courtesy of Coach

Furthermore, for their footwear line, Coach has combined a sportswear design with a technology which is unique to the company. The sneakers are said to prioritise comfort and suppleness and to reduce weight and impact. Additionally, the Hollywood stars were filmed by the photographer Juergen Teller in New York. The ads are said to be focused on the city which has been the company’s home for many years.

Upcoming projects for the American actress

Having recently been one of the main acts for the Super Bowl halftime show, Jennifer Lopez seems to have had a busy year so far. Aside from representing Coach, she will also star in ‘Marry Me’, an upcoming comedy film.



Voir aussi :
 - Savage X Fenty: Rihanna reinvents Valentine’s Day
 - Fashion: Harry Styles is an inspiration when it comes to clothing!

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