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YouTube’s streaming service: Online TV to be added to its services? 
YouTube’s streaming service: Online TV to be added to its services?YouTube’s streaming service: Online TV to be added to its services?
YouTube is planning an addition to its usual streaming service. The Google-owned enterprise is joining a plethora of online services of this kind, which are becoming more and more common on the Internet.

Online television streaming service by YouTube

The new service that YouTube wishes to launch will be called Unplugged. It will be subscription based and will obviously have a fee attached to it. According to Bloomberg, the streaming website will provide its users with a bundle of channels.

A brief overview of services that may be proposed

The streaming service is trying to launch its own range of skinny bundles at less than thirty five American dollars per month. Moreover, YouTube is envisaging partnerships with major players on the media scene. Bloomberg has mentioned that Viacom, NBCUniversal, and Twenty-First Century Fox (which includes FOX Broadcasting Company as its subsidiaries) as potential partners.


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The idea of thematic grouping for Internet television

Another approach that the streaming company will adopt is the combination channels by theme; they may be regrouped as comedy, lifestyle, and action bundles, for example. The major challenge YouTube is facing when seeking to implement this new marketing strategy is finding the right combination of shows for an affordable price. Still according to Bloomberg, the overall architecture for the new service has already been laid down. All that is left to do is to find the appropriate networks and begin the projects.

When will it be launched?

The speculative start date for this new streaming service is 2017, according to a source cited on Bloomberg. However, this tentative schedule has yet to be confirmed by executives at YouTube. Last year, the Red subscription service was launched by the enterprise. It consists of unlimited streaming of videos with no ads, for ten US dollars monthly.

Source: Bloomberg

Voir aussi :
 - ‘Cherry’: Tom Holland takes on an antihero role!
 - Oprah Winfrey: a documentary about her life is in the works

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